I want to know I’m making a good choice
CMI’s Relax!® program delivers simple, easy-to-understand sustainability claims in a consistent aesthetic that emotionally connects with consumers. We recognize that the concept of sustainability is ambiguous in relation to packaging, so we want to make navigating purchasing decisions as simple as possible.
Making the world a better place for future generations
Ensuring our actions match our words
Developing sustainability claims that not only stand out, but provide evidence of their authenticity and provenance
Eliminating stress for our customers whenever and however we can
